Behind every well-designed product is a leader making hundreds of decisions that shape how teams work, how products feel, and how people experience the world. Yet in the rush to ship and scale, few have the space or support to pause, reflect, and be intentional about those choices.
This advisory exists to change that. It’s for founders and design leaders who want a partner who truly understands their world: the context of their company, the nuances of their team, and what makes their product special.
I blend coaching and hands-on guidance to be that trusted partner, meeting you where you’re at and flexing to what’s needed most. Sometimes that means reviewing a hiring plan, critiquing designs, or helping improve collaboration. Other times we’ll zoom out to shape strategy or evolve how you lead.
The format adapts with you: a monthly live 90-minute session to go deep, supported by ongoing async input to keep momentum between sessions. Together, we’ll create space to think and support to act, helping you stay clear, confident, and grounded as you grow.
I work with founders and design leaders at growing VC-backed startups, typically Seed to Series C. These are company-sponsored partnerships with those accountable for design, whether or not “design” is in their title.
I typically add the most value in four areas:
Team Growth — Grow the right team, not just a bigger one
Design Quality & Pace — Enable consistent, high-quality craft at speed
Leadership Development — Help your people step into bigger roles
Ways of Working — Build rhythms that keep teams aligned & collaborating well
You might focus on one of these, or, like most clients, shift between them as priorities shift from month to month.
One 90-minute live session each month, with async support throughout. We’ll use a shared board for quick questions, context, or feedback to keep momentum between sessions.
I’m looking to pilot this with four clients starting in October at £750/month, paid quarterly up front.
This initial phase focuses on refining the async experience to make it as valuable and impactful as possible. Afterward, pricing is expected to move to £1,000/month.
👉 Book a short call to see if this could be a fit.
Intentional Partners is Tom Harman
A fractional design leader and advisor based in London, working globally
hi@intentional.partners